Tools / Email Marketing / Mailchimp
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Mailchimp
Email marketing and automation for small businesses.
Category: Email Marketing
Best for: Small businesses building an email list and sending regular newsletters
Pricing: 500 contacts, 1,000 emails/month free · Paid from $13/mo
Last checked: 7 days ago
Affiliate link where applicable.
Overview
Mailchimp is the most popular email marketing tool worldwide. Send newsletters, automated sequences, and promotional emails to your customer list. Good free plan up to 500 contacts.
Why consider it?
- Very generous free plan
- Easy drag-and-drop email builder
- Automation and welcome sequences
- Landing page builder included
- Detailed analytics
Pros
- Very generous free plan
- Easy drag-and-drop email builder
- Automation and welcome sequences
- Landing page builder included
- Detailed analytics
Cons
- Gets expensive as list grows
- Free plan has Mailchimp branding
- Limited automation on free plan
Who should use it
Small businesses building an email list and sending regular newsletters
Who should avoid it
Gets expensive as list grows
Ebenezer recommendation
Mailchimp fits small businesses building an email list and sending regular newsletters. Weigh the free/paid terms above and compare at least one alternative before you commit.