Side-by-side facts from our structured catalog. We do not invent pricing or features.
| Spec | WATI | WhatsApp Business |
|---|---|---|
| Category | WhatsApp & Messaging | WhatsApp & Messaging |
| Free plan | No free plan | Completely free app |
| Paid pricing | 14-day free trial | Information unavailable |
| Key features | Official WhatsApp API — no ban risk; Team shared inbox; Chatbot builder | Free forever; Catalogue + auto-replies + labels; Business profile with hours and address |
| Platforms | Information unavailable | Information unavailable |
| Integrations | Information unavailable | Information unavailable |
| Best for | Businesses sending 1,000+ messages/month needing a team inbox | Any small business communicating with customers on WhatsApp |
| Strengths | Official WhatsApp API — no ban risk; Team shared inbox; Chatbot builder | Free forever; Catalogue + auto-replies + labels; Business profile with hours and address |
| Weaknesses | Expensive for small businesses; Requires Facebook Business verification; Per-message charges on top of plan | Limited to one phone number/device; No API access (need WhatsApp Cloud API for that); Cannot send bulk messages beyond broadcast limits |
| Editorial rating | 4/5 | 5/5 |
| Action | Visit → | Visit → |
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